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Brand is an experience we all share

Use these guidelines to create content with consistency to represent the Equinix brand and show the world who we are.
 

Popular Topics

Equinix Logo Set

Editorial Guidelines

Our standard reference tool for style, voice/tone and grammar when writing about Equinix.

Templates

Ensure the right template is being used to fit the content type being created.

Icon Explorer

Icon Explorer

Image Library

What's new

25 Years of Equinix

Get all your celebration essentials for this momentous occasion.

Updated Equinix strategic story

We have evolved our brand narrative. Learn and share our updated story with your networks, customers and the world.

Enhanced Partner Co-Branding

Now featuring content guidance as well as design do's and don'ts, offering a comprehensive partner co-branding kit

Our icons are now a font

We're now using an easily-compatible icon font to manage and distribute the newly unified icon library.

Visual

  • Logos
  • Colors
  • Imagery
  • Typography
  • Shapes
  • Maps & Diagrams
  • Icons
  • CTAs and Links

Editorial

  • Voice & Tone
  • Writing Best Practices
  • Formatting
  • Punctuation
  • Credibility & Ethics
  • Trademarks & Boilerplate
  • Style Guide

Video

  • Style
  • Technical
  • Copyright
  • Process
  • Branding

Messaging

  • Corporate Positioning
  • Industry
  • Templates & Guides
  • Narratives & Value Propositions
  • Sustainability

IBX

  • Global IBX Photography
  • IBX Image Library
  • Custom IBX Photo & Video
  • IBX 360° Virtual Tours
  • IBX Global Maps
  • IBX Signage Guidelines

Resources

  • Downloadable Assets
  • Guidelines
  • Templates
  • Release Forms
  • Trademarks
  • IBX Global Maps
  • Metrics
  • Boilerplate
  • Icon Explorer

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